Safety [R]Evolution
Safety [R]Evolution is a Veeva podcast that brings insights from Safety leaders with diverse backgrounds — life sciences organizations, technology and business consulting, CROs, and more. Discussing the importance of modernizing pharmacovigilance to deliver products quickly and safely to patients, each of our guests is interviewed by David Kološić, Director of Veeva Safety Strategy.
Learn how innovation, simplification, and standardization across processes and technology are driving a Safety [R]Evolution.
Safety [R]Evolution is a Veeva podcast that brings insights from Safety leaders with diverse backgrounds — life sciences organizations, technology and business consulting, CROs, and more. Discussing the importance of modernizing pharmacovigilance to deliver products quickly and safely to patients, each of our guests is interviewed by David Kološić, Director of Veeva Safety Strategy.
Learn how innovation, simplification, and standardization across processes and technology are driving a Safety [R]Evolution.
Episodes

Apr 8, 2026
Apr 8, 2026
31 min
Ipsen’s Pav Rishiraj joins David Kološić to discuss why pharmacovigilance is the nucleus of the industry, and how moving from reactive to predictive safety will improve benefit-risk analysis and establish safety as a strategic enabler for the entire business.
Apr 8, 2026
31 min

Mar 3, 2026
Mar 3, 2026
29 min
In this episode of Safety [R]Evolution, Andrew Rut joins David Kološić to discuss shifting PV from reactive data collection and reporting to a predictive, digital-first model that carefully considers the patient experience, integrates AI and automation, and positions safety as a competitive advantage.
Mar 3, 2026
29 min

Feb 2, 2026
Feb 2, 2026
33 min
UCB’s Adrian Maynier and Veeva’s Mayuran Croos join David Kološić to discuss how to approach a “big bang” consolidation of 17 siloed safety systems into one unified platform for case processing, reporting, signal detection, and content.
Feb 2, 2026
33 min

Dec 10, 2025
Dec 10, 2025
28 min
David Kološić speaks with Veeva’s Marius Mortensen about the long-term vision for Veeva Safety; the benefits of starting with a trusted, validated cloud platform; and how a platform approach enables connected data and processes, advanced automation, and AI.
Dec 10, 2025
28 min

Nov 3, 2025
Nov 3, 2025
36 min
Biomapas’ Martijn van de Leur and Olga Asimaki join David Kološić to discuss the importance of CRO-sponsor partnerships in pharmacovigilance. They also talk about the need for simplification and standardization, progress on automation and AI, and how QPPV’s are adapting to shifting technology.
Nov 3, 2025
36 min

Oct 2, 2025
Oct 2, 2025
33 min
In Episode 2, Eliquent Life Sciences’ Emma-Jane Brookes and Jamie Portnoff speak with David Kološić about simplifying and standardizing PV technology, harmonizing processes across teams and regions, and driving PV transformation through effective change management. Disclaimer: The views expressed are those of the individuals and do not represent Eliquent Life Sciences.
Oct 2, 2025
33 min

Aug 28, 2025
Aug 28, 2025
31 min
In our launch episode, David Kološić talks with Sandoz’s Aniket Agarwal about how the right data and technology foundation improves speed and operational efficiency for pharmacovigilance teams. We also discuss the benefits and challenges of automation and AI, and where rapidly evolving technologies will take safety in the future. Disclaimer: The views expressed are those of the individual and do not represent Sandoz.
Aug 28, 2025
31 min



